What is Search Engine Optimization?

 Search engine optimization (SEO ) basically refers as the technique which can help to various search engines in virtual web market  to reach our websites easily and improve page rank of our website.

    Virtual web network is like a graph which is formed by the combination of various millions of node and branches.  Where node indicating various web pages ,  documents ,  pictures ,  video and music and branches indicating how these web page link together.

Mostly search engines give the result on the basic of two important things

1.       Relevancy

2.       Importance

Here relevancy is related to information or contents on web pages- content   should be informative which gives the exact   information to querying   user and help the user.

And importance is related to link popularity.  What is importance of your website in virtual web network or market?

Relevancy is achieve by on page SEO  and importance is achieve   by off page SEO.

On the basic of above two thing SEO work is divided in to two part.

1.       Off page optimization

2.       On page optimization

Now The question is arise in  mind that

         what is off page optimization?

Off page SEO:-  off page activities refers to all things that you can do directly  off your website to help your website rank on SERP.

Various off page activities are done I will give you 15 most important off page SEO activities in my next page of blog

 On Page SEO: On page SEO is basically activities are done at your website content and presentation of youe business services as per copyright according to search engine.

it includes writing meta tag, page accessibility, image at tag, keyword targeting, relevance content at web pages.
Factor of on page SEO:  

On Page SEO Factors